GPU Shipments Reach Four-Year High Despite Rising Graphics-Memory Costs

Desktop add-in-board shipments reached 12.5 million units in the second quarter of 2026, the highest quarterly level since early 2022, according to Jon Peddie Research data reported by TechPowerUp. The report says shipments rose 5.9% from the previous quarter and 7.8% from a year earlier. The growth came despite several rounds of GPU price increases and rising graphics-memory costs. The source says buyers may be bringing purchases forward because they expect prices to rise further, a behavior that can temporarily support demand even in an inflationary environment. The supplied material does not give a breakdown by vendor, memory configuration, region, or board price. The explanation for demand is attributed to JPR commentary rather than established as a causal result.